Cool

 Over time these types of measures are going to become more and more relevant, important, and used. 

 NY Times: As Heat Waves Intensify, Europe’s Cities Rely on Age-Old Ways to Stay Cool - Architectural styles and construction materials can significantly reduce the need for air-conditioning during heat waves, according to sustainable architecture experts. By Jenny Gross

Those features, which include courtyards, heavy shutters, reflective painting and white-stone facades, can keep homes cool naturally and reduce the need for air-conditioning.